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Case Study: A Man Who Quit His Day Job After Building An Ecommerce Business

Today we are looking at how Adam escaped the rat race grind to become a successful ecommerce business owner. A leap of faith and a team of experts to back him and within a year his online side business allowed him to quit the day job he hated.


Description of the Subject: The Dream of a Successful Ecommerce Business

Adam had no previous experience of running an ecommerce business but it was a long-term ambition he held. He saw it as a risk but that didn’t stop him. Of course he had worries of whether it would work and if he would get out of his depth. 


Subject’s Goal

His main objective was to create a sustainable and successful ecommerce business within 12 months to leave his day job. He was tired of working long hours with little reward. An online side business was a great escape route. His current company owners were getting rich off his hard slog and he wasn’t seeing the benefits. One of his friends, Tina, had started a business 2 years ago and it was now a successful ecommerce business. It was Adam’s time to take the plunge.


Hypothesis for Strategy

Without any prior experience of running a successful ecommerce business, Adam opted for iStore Labs. He knew that iStore built fully automated online stores for franchisees. With the iStore team of experts sourcing profitable products, he felt confident that his dream of a successful ecommerce business would come true. 



 Implementation of Strategy

The iStore team has a wide range of expertise and they successfully chose profitable products for Adam’s online side business. They listed them on Adam’s eCom store globally, and fulfilled incoming orders, managed inventory and customer service. All in all, it was a fully automated online store. They took care of e commerce website design, e commerce seo and everything relating to e commerce development. 


The end to end process from sourcing and updating the product line, to order fulfilment, was performed continuously every day. Then payments were made directly into Adam’s bank account every two weeks. (iStore Labs take a profit share fee depending on the chosen package of each franchisee.)



Results of the Strategy 

After 12 months Adam’s online business was generating $100, 000k in revenue a year. Adam had peace of mind with the 24/7 Customer Service Call centre staff always on hand to handle any sales queries or post-sales queries. 


The team of ecommerce analysts only sourced and selected profitable products from trusted suppliers, so Adam knew his lack of experience didn’t matter. With expansion planned, his successful eCommerce business is set to grow. 



Concluding findings:

Adam was attracted to the iStore Labs opportunity because of the low set-up costs, guaranteed profits, fully managed e-commerce that provided a passive income. He was persuaded by iStore’s 3 Year Track Record with over 200 live accounts and almost 2,000 successful clients. He now knew it was a secure investment. iStore Labs had lived up to their promise of building a fully managed online store. 


The money-back-guarantee to profitability convinced Adam to take the plunge in the first place. His e-commerce business was now providing a recurring income that he could depend on. He had achieved his ambition of running an online side business which was now a successful eCommerce business earning 6 figures. Finally, he was able to quit the day job that he detested.


Editor’s Note

An iStore Labs store can be your main way of earning or a side-line business if you don’t want to quit your day job. The money-back-guarantee means that it is risk-free. Love My Businesses fully endorses iStore Labs as a successful eCommerce business opportunity. 



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entrepreneur, online businesses, expert, Digital Marketing, educator

Jamieson Lee Hill is the Content and Copywriting Manager for LMB. Author of two books and an educator, Jamieson is a certified UK lecturer and former Curriculum Manager. He is also an experienced Curriculum Designer and Content Writer.  In addition to this, he is an editor; recent titles include 'Life's A Game' by Mev Dinc and the Adventures of Tom Sharpe by Peter Drinkwater. 


As a lecturer and teacher, he has taught English, Business English, and Enterprise for Business. He also planned, designed, and implemented curriculums in FE colleges and schools for 2 decades. With a Post-Graduate Masters Diploma in Business Management (DMS) and Certified in 11 areas by DigitalMarketer, USA, he is well versed in Business and Marketing. 


Jamieson is also the Lead Content and Copywriter for Blam Websites, a UK franchise with 150+ partner companies in 10 countries. His core areas apart from Copywriting are Content SEO and Social Media Management for SMEs. 


Director for two companies, Jamieson is happiest when working with other positive and dynamic entrepreneurs. He lives by the sea with his wife and two cats working out every day to stay fit and focused. His hobbies are reading as many books as possible, football, languages, and culture.

successful ecommerce business, online side business

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